Are you missing out on business because your marketing strategy isn’t diverse enough?
The business case for diversity and inclusion as a source of competitive advantage is stronger than ever before. For organisations, diverse and inclusive marketing can yield dramatic results through increased overall brand perception, trust and loyalty.
Consumers today are more culturally diverse and are increasingly demanding truer representations of the society they live in.
For consumers, seeing someone they can relate to in marketing messages is huge and means they are more likely to buy a product or service as they can envision themselves using it.
UITC work with CIM Qualified marketing experts who specialise in diversity and inclusion marketing. Our marketing consultants have experience working in a wide range of sectors, marketing to diverse audiences and promoting inclusive and culturally diverse products and services.
Community is at the heart of everything we do. Our marketing team will work closely with your organisation, to provide bespoke marketing services tailored specifically to your diversity and inclusion goals.
Whether you’re an organisation looking to better engage with your current consumer base or reach new consumers, UITC can help drive your organisation forward.
Our marketing and communications services include